Project:

State Farm

'Home & Auto'

Type:

Animation

For State Farm the goal was simple, highlight a few of the best combinations that life has to offer. The challenge was to find clever ways of showcasing some of the simplest ideas. As we dove into the narrative we immediately knew that there were millions of ways to bring this world to life and in the end we anchored ourself in an orthographic landscape, filled with unicorns, hamburgers, laundry and rock and roll. 

Credits

  • Production Company: Gentleman Scholar
    Creative Directors: William Campbell & Will Johnson
    Executive Producer: Jo Arghiris
    Head of Production: Rachel Kaminek
    Senior Producer: Tyler Locke
    Art Director: Jordan Lyle
    Designers: Brandon Smith, Chris Finn
    Animators: Samuel Kim, Brandon Smith, Chris Finn
  • Client: State Farm
    Agency: State Farm Creative Services

"Everything goes right,
when you combine."

Collaborators by Design